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Be on a paid plan. Shopify doesn’t let search engines index stores on trial accounts.
Have a custom domain. People are more likely to click a result from handbagstore.com than handbagstore.myshopify.com. Learn how to connect your custom domain here.
Be secure. SSL encrypts data sent between your visitors and your store. Shopify provides this. Just double-check that it’s enabled.
Be mobile-friendly. Most Shopify themes are responsive. Check using Google’s mobile-friendly tester.
Set up Google Analytics. Google Analytics tracks visitors coming to your store. It’s free. Here’s how to set it up in Shopify.
Set up Google Search Console (GSC). Google Search Console shows what keywords you rank for, amongst other things.
Follow this guide to set things up.
Submit your sitemap to GSC. Shopify creates an XML sitemap for you at yourstore.com/sitemap.xml.
Follow these steps to submit it.
Done all of that?
Follow the 10 tips below to take your SEO to the next level.